User Experience (UX) and User Interface (UI) as a New Recipe of Academic Culture in Creative Industry

A. Fatwanto I. Nugraha

13 September 2021

User Experience (UX) is a term that has received a lot of attention in the last decade. The number of industries whose consider the importance of implementing the UX design process within their development cycle has increased. Therefore, we think it is  important to investigate how UX design processes are implemented in the industries. In this research, we take a qualitative approach with descriptive methods by investigating six information technology companies in Indonesia. As a result, we found that most of these information technology companies implement the UX design process as part of their operation and consider that the UX design process is an important part of software development. Each company has its order and priorities in regard to the UX design processes and only follows their established UX design process framework in order to meet their product development requirements. We also found that there are different UX design process approaches from these six companies.

Bangun Wijayanto Hananda Ilham Swahesti Puspita Rahayu

13 Januari 2021

User Interface/User Experience (UI/UX)  design is very important because with a good design that meets user needs, it can make users feel comfortable when using a product. One example is the Academic Information System (SIA), if the design of the SIA is not user friendly, it will have an impact on both the user and the system. Such as input errors, missing information, difficulties in using it. The purpose of conducting UI / UX analysis and design at SIA Universitas Jenderal Soedirman is to solve the problems experienced by users today. Users involved in this research are students. Design is made using the Design Thinking method and for the testing using Usability Testing.

T. Abdellatif Rania Nakhil Nada Husseniy

1 Juni 2021

User experience (UX) aims to improve the way human interact with a product, brand or service to achieve higher levels of satisfaction. Through his behavior, emotions and attitudes we can conclude the effective strategy to build a positive relationship between him and the brand. Human centered design (HCD) considered one of the new creative approaches to building a deep empathy with people in different creative industries. It is about gaining understanding of consumer insights. Designing strong UX depends on the right mixture of elements of design; shapes, colors, navigation, content and sounds to evoke different feelings to reach enough levels of satisfaction. Understanding people and how they interact, especially in designing a new website. Research problem: Educational websites one of the most effective channels in building trust, engagement and satisfaction towards the universities. This makes Improving website UX important to build a strong university’s brand image and reach higher levels of student’s satisfaction. The research suggests that depending on HCD approach could improve UX to reach the needed satisfaction levels. Purpose research investigates the role of HCD in helping UX to achieve higher levels of satisfaction towards websites. Methodology: an analytical study is targeting Educational websites in Egypt to explore how design disciplines can improve UX considering HCD approach. Measuring users’ satisfaction levels toward Educational websites. Findings: HCD improves Educational websites UX and able to achieve higher levels of user’s satisfaction through a deep understanding of user insights and the reflection of this understanding on designing websites.

A. Berni Y. Borgianni

27 Juli 2021

Abstract The concept of User Experience (UX) dates back to the 1990s, but a shared definition of UX is not available. As design integrates UX, different interpretations thereof can complicate the possibility to build upon previous literature and develop the field autonomously. Indeed, by analysing the literature, UX emerges as a cauldron of related and closely linked concepts. However, it is possible to find recurring attributes that emerge from those definitions, which are ascribable to two foci: the fundamental elements of the interaction (user, system, context) and typologies of experience (ergonomic, cognitive, and emotional). Those are used to build a framework. We have preliminarily investigated how UX is dealt with in design by mapping a sample of UX-related experimental articles published in design journals. We classified UX case studies based on the framework to individuate the UXs that emerge most frequently and the most studied ones in the design field. The two-focus framework allows the mapping of experiments involving UX in design, without highlighting specific favorable combinations. However, comprehensive studies dealing with all elements and UX typologies have not been found.

Sung Woo Kim

16 Maret 2021

OVERVIEW Little is known about North Korean user experience (UX). The advancement of information technology in North Korea is remarkable, and the spread of IT in North Koreans’ everyday lives exceeds our expectations. Considering that UX develops concurrently with IT, we can assume that UX design exists in the North Korean IT industry. This study explores three problems: What are the political UX factors inherent in North Korean IT products considering their highly ideology-oriented culture? How does North Korea cope with global UX design trends? What are the similarities and differences in UX between South and North Korea, which share the same historical and lingual roots yet have sociocultural gaps after more than 70 years of division? As part of my on-going research to build foundational knowledge about the North Korean industrial design and IT sectors, this study aims to grasp the current status and characteristics of North Korean UX design.